Hong Bee Distributors Sdn Bhd

Why it fits

• Beam Suntory, Jim Beam, Auchentoshan, Bowmore, Laphroaig, Suntory Whisky, Hakushu, Hibiki, Yamazaki, A. de Fussigny, Courvoisier, Roku Gin, Heineken, Tiger, Guinness, Anchor, Yeo's, Coca-Cola, Marigold
  brands principals represented · confidence 0.92 · source

  “Specialties: Yeo's, Coca-cola, Beam Suntory, Whisky, Jim Beam, Auchentoshan, Bowmore, Laphroaig, Suntory Whisky, Hakushu, Hibiki, Yamazaki, Cognac, A. de Fussigny, Courvoisier, Roku Gin, Heineken, Tiger, Guinness, and Anchor”

• Group Managing Director
  decision maker titles · confidence 0.70 · source

  “Message From Group Managing Director”

• Hong Bee Distributors Sdn Bhd is a wholly owned subsidiary of Hong Bee Hardware Co Sdn Bhd and part of Hong Bee Group. Founded in 1990 and headquartered in Georgetown, Penang, it is Malaysia's importer and distributor of FMCG products and alcoholic/non-alcoholic beverages, including premium whisky, beer, stout, and liquor brands, operating across multiple Malaysian states.
  description · confidence 0.95 · source

  “Hong Bee Distributors Sdn. Bhd is Hong Bee Group's arm in the FMCG and Beverages industry. We are Malaysia's importer of a range of Beam Suntory liquor, boasting alongside many other world renown whisky labels.”

• 51–200 employees
  employee size band · confidence 0.85 · source

  “Company size 51-200 employees”

• Malaysia's importer of Beam Suntory liquor range; appointed distributor for Guinness beers and stout; major distributor in Northern region for Yeo's and Coca-Cola; specialises in import, marketing, and nationwide distribution of premium alcoholic beverages.
  import distribution evidence · confidence 0.93 · source

  “We specialize in the import, marketing, and nationwide distribution of premium alcoholic beverages, across both on-trade (bars, restaurants, hotels) and off-trade.”

• Wholesale import and distribution of FMCG goods, alcoholic beverages (spirits, beer, stout), and non-alcoholic beverages in Malaysia.
  industry relevance · confidence 0.95 · source

  “The Company's line of business includes the wholesale distribution of distilled spirits, including neutral spirits and ethyl alcohol used in blended wines and distilled liquors.”

• Nationwide distribution across Malaysia including Northern region (Penang), Selangor, Sabah, and Perak; serves on-trade (bars, restaurants, hotels) and off-trade channels.
  market coverage · confidence 0.85 · source

  “We specialize in the import, marketing, and nationwide distribution of premium alcoholic beverages, across both on-trade (bars, restaurants, hotels) and off-trade.”

• Tan Zheng Yuan, Finance Manager (former), now Finance Director elsewhere
  named decision maker · confidence 0.85 · source

  “Finance Director. UCT Holding Sdn Bhd. Jan 2021 ; Finance Manager. Hong Bee Distributors Sdn. Bhd. Feb 2020 ; Internal Auditor. Hong Bee Hardware Co, Sdn. Bhd.”

• In 2019, Hong Bee Distributors established its first in-house e-commerce brand platform, Ebar.
  recent expansion · confidence 0.80 · source

  “2019 Hong Bee Distributors established its first in-house e-commerce brand platform, Ebar.”

• Georgetown, Penang, Subang Jaya, Selangor, Kota Kinabalu, Sabah, Ipoh, Perak
  region presence · confidence 0.90 · source

  “122 h, Jalan Sungai Pinang Georgetown, Penang; 38 Jalan Puteri 1/8 Ground Floor Bandar Puteri, Selangor; Lot 30, Block E, Iramanis Centre, Jalan Lintas Off Ring Road Kota Kinabalu, Sabah 88450”

• Distributes multiple FMCG and beverage brands (19+ named brands) across multiple Malaysian states, implying recurring import and distribution shipments from multiple international principals.
  shipment recurrence · confidence 0.65 · source

  “We are Malaysia's importer of a range of Beam Suntory liquor, boasting alongside many other world renown whisky labels. We are also a major distributor in the Northern region for FMCG label Yeo's and Coca-cola.”

• Japan, United Kingdom, France, United States
  supplier origin countries · confidence 0.75 · source

  “Beam Suntory, Suntory Whisky, Hakushu, Hibiki, Yamazaki (Japan); Auchentoshan, Bowmore, Laphroaig (Scotland/UK); A. de Fussigny, Courvoisier (France); Jim Beam (USA)”

• Warehouse Block B, Lot 158414 (Off Jalan Gopeng), Batu 4 1/2 Jalan Gopeng, 31350 Ipoh, Perak
  warehouse distribution centre · confidence 0.88 · source

  “Warehouse Block B, Lot 158414 (Off Jalan Gopeng) Batu 4 1/2 Jalan Gopeng, 31350 Ipoh, Perak”

Score breakdown

Likely shipment flow

Potential leakage hypotheses